Wednesday, June 16, 2010

Compare/Contrast Nudity



Both photos of Tyra Banks and Jack Black have something in common. Both are using partial nudity to their advantage as a way of selling something to the public. However, Tyra and Jack use different appeals as a marketing campaign. Tyra, an internationally-known supermodel (now retired) uses her scantily clad sex appeal in runway shows as a way to sell lingerie to the public. In this day and age, beauty for women often means having a thin, toned frame with the perfect assets to compliment it. Tyra is using her supermodel body and looks to make women want to buy the outfit and men to beg their women to buy the outfit. Jack Black, however, use comical nudity as his selling point. Obviously not of the ideal body type of today's standards, Jack Black tries to appeal to consumers' sense of humor as a way to promote his movie, Nacho Libre. With his bare-chested, fishbowl belly, skin-tight tights, stand-alone mustache, and dishevelled hair, Jack Black is not trying for sex appeal as Tyra was, but is instead putting emphasis on the features most do not normally find attractive. So, while both are using nudity as a selling point, they chose approaches that best suited their intended audiences.

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